Once again, we talked to 10 of the hottest artists who are climbing the charts, breaking the Internet or just dominating our office stereos. This month: "Everyday We Lit" hitmaker YFN Lucci, Chicago producer Knox Fortune, genre-blurring Argentinean trio Fémina and more.
YFN Lucci
Sounds Like: The next sing-song Atlanta rapper to take over the radio
For Fans of: Future, Fetty Wap, Rich Homie Quan
Why You Should Pay Attention: YFN Lucci was a success story this summer, earning a radio hit with "Everyday We Lit" featuring PnB Rock, working in the tradition of melodic Atlanta MCs like collaborator and former labelmate Rich Homie Quan. Though the single peaked at Number 33, it spent weeks in the Top 40, accumulating 45 million Spotify streams and earning a remix featuring Wiz Khalifa and Lil Yachty. Last year he teamed with Migos and Trouble for "Key to the Streets," another warm weather radio staple.
He Says: "I have my own style," he says. "A bunch of people from Atlanta don't really rap about what I rap about: I rap about things that happened. I'm talking about what I been through. I ain't just talkin' 'bout the money I have. I talk about how I grew up. I grew up in the struggle. A lot of people can relate to the struggle."
"Everybody tryin' to make the same-sounding beats, same type of shit – Metro Boomin and shit," Lucci adds. "June [James, producer of many of Lucci's recent songs] give me another sound."
Hear for Yourself: In "Everyday We Lit," the piano stays serene while the drums communicate exuberance. "I got the hottest 16, one of the best you've ever seen," Lucci boasts. "But she like it when I sing on it." Elias Leight